Custom Web Design for Modern Brands

Refined Strategy. Distinctive Aesthetics. Built for Growth.

I’m Lara – founder of Marchella Creative, a boutique studio specializing in custom web design for modern brands that value clarity, beauty, and intention. I craft digital experiences that go beyond aesthetics – designed to align with your values, speak to your audience, and elevate how your brand is seen and remembered. Through thoughtful strategy and refined design, each website is built to reflect your uniqueness from the very first click.

Minimal. Strategic. Personal.

Design That Reflects - and Respects - Your Brand

I combine brand clarity, intentional visuals, and digital structure to deliver custom web design for modern brands seeking more than just a pretty layout. My approach is rooted in strategy, simplicity, and storytelling – ensuring your online presence feels aligned, polished, and distinctly yours. Because when your website reflects who you truly are, it sets the stage for meaningful growth.

Black and white motion shot of a woman in a wide-leg suit and heels, walking with confidence and elegance — representing the creative force behind Marchella Creative.

My Journey into Web Design

Where Strategy, Aesthetics, and Purpose Came Together

I never set out to become a web designer. But somewhere between studying online and social media marketing, tweaking a font on someone’s homepage for the fourth time, and figuring out what a favicon actually was… I realized I loved turning a swirl of ideas into websites that made sense and felt good. It all started with my mom’s site, then friends, family, and random acquaintances who casually said they “might need a website someday.” What began as small favors turned into late nights and a quiet kind of passion I didn’t see coming. Seven years later, I’m still doing it – designing custom websites on Wix, WordPress, and Shopify that are intentional, strategic, and feel like you. I work quietly behind the scenes, crafting websites that speak for themselves. You won’t find my face everywhere – but you will find thoughtful design, clear communication, and a collaborative process that feels calm, aligned, and (hopefully) fun.

I’m an open book.

You’ll always know where I stand – I wear my thoughts and feelings on my face (whether I want to or not) ☻

Designer or Detective?

True crime and human behavior have always fascinated me. If I weren’t designing websites, I’d probably be analyzing suspects instead of site structure ✶

Five countries, still counting.

I’m 29 and have lived in five different countries – each one shaped my worldview and added a layer to how I create and engage with clients ✈︎

I can pack a carry-on in under 15 minutes –

but ask me to decide what to eat and I’ll need a full hour ☁

Let’s Build Your Online Foundation

Ready to Create a Website That Grows With You?

If you’re searching for custom web design for modern brands, and you’re ready for something both strategic and beautifully crafted, I’d love to hear your vision and explore how we can bring it to life.

Black and white close-up of an ocean wave in motion, capturing fluid texture, light reflections, and suspended droplets – abstract visual used in custom web design for modern brands.

Customised Wordpress Elementor Website for a Vacation Rental

This vacation rental website was designed with one goal in mind: maximize direct bookings while creating a smooth, welcoming experience for guests. The layout is intuitive, mobile-optimized, and built for fast performance – so users can explore, book, and feel confident – within moments.

Designed with todays travelers in mind – custom visuals and smart features make the site both inspiring to browse and efficient to manage.

Key project highlights:

  • User-friendly layout designed for quick navigation and easy booking

  • SEO-optimized content to improve visibility on Google

  • Clean, modern visuals that reflect the charm and character of the property

  • Contact Form that makes it easy for guests to request their preferred accommodation 

  • Strategic keyword integration to boost search engine rankings without compromising flow or readability

This project is a great example of how a smart, custom website can support business goals and enhance the guest experience – all while staying true to the brand.